Most marketing gurus now agree on two key facts that apply to almost any business: * it takes at least seven ‘touches’ to turn a prospect into a sale. * it costs at least seven times as much to secure a new customer as to keep an existing one. Which means every successful business needs

I kept sort of a diary during my first full year of working at a home-based business. It was nothing close to being a complete daily diary. It was more just a collection of scribbles about things that I felt were worthy of note at the time. Since several years have passed since I wrote

Successful small businesses run a tight ship. They’re lean, mean, and have an eagle-eyed focus on the things that are most important – delivering a superior product or service with the highest level of customer service, and making sure the business runs efficiently and effectively. One of the many budgetary considerations that small businesses have

Among all variables that offer the greatest SEO value for link building and diversifying resources, establishing meaningful relationships is tops. Creating connections with bloggers, webmasters, and web marketers yields the greatest assets for SEO. The opportunities that stem from creating relationships for link building come in many forms. Whether by consistently contributing to high authority